What you need to do is rather simple. Either be a contributor - a photograph or video of an incredible, unique, fun time in New Zealand that you have had. OR just vote those photographs and videos (easier!). Closing is 4th of May 2011.
Strategy recommended: There are total of 2 prizes. One for a creative person who contributes a very captivating photo or video. Second (two tickets) is the voter category. Well why does the voter category gets double the prize? Tourism NZ must use the strategy to maximise the impact of eyeballs, users, viewers, awareness - that is their ultimate goal to promote the country. Understanding that way, you can put your battle strategy to winning this contest.
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| Sample screen shot of other contestant's contributions for the contest |
Can you come up with something awesome and photo that is out of this world? Not just camera tricks, not just anything beautiful but totally will blow out anyone who glances it and will want to vote "GREAT".
And then you're using Social Networking to boost viewers. Essentially your friends. Your Facebook list. That is what Tourism NZ wants. More viewers from your circle of friends to create more awareness. Then you might entice your friends and contacts to Vote your photo to boost your chance as the contributor, they too have an incentive - to win just by Voting.
Rules, terms and conditions:
1. Introduction: Entrants must read and agree to these terms and conditions (‘Terms’)
before entering this competition (‘Competition’). By entering the Competition entrants
agree that they accept these Terms.
2. Organisers: The promoter of this competition is the New Zealand Tourism Board trading as Tourism New Zealand (‘Tourism New Zealand’), 147 Victoria Street West, Auckland 1010. The Competition will be conducted through the 100% Pure New Zealand Facebook page (http://www.facebook.com/purenewzealand).The prize will be supplied by Tourism New Zealand and Air New Zealand (together, the ‘Organisers’).
3. Prizes: There are two (2) prizes (each a ‘Prize’) to be won. The Prizes are:
a. Uploading content prize (’Content Prize’)
one (1) adult Air New Zealand Economy Class return ticket for air travel from the
Air New Zealand international departure point nearest to the residence of the winner of the Content Prize to Auckland, New Zealand, for use by a person nominated by that winner (a ‘Traveller’); and
standard travel insurance for that Traveller while in New Zealand for a two week period.
b. Voting/commenting content prize (’Voting Prize’)
two (2) adult Air New Zealand Economy Class return tickets for air travel from the Air New Zealand international departure point nearest to the residence of the winner of the Voting Prize to Auckland, New Zealand, for use by the winner of the Voting Prize and a travel companion nominated by that winner (each a ‘Traveller’); and standard travel insurance for the above Travellers while in New Zealand for a two week period.
No Prize can be transferred, exchanged or redeemed for cash.
4. How to enter: Entrants may enter the Competition via the 100% Pure New Zealand
Facebook page only. The process for entering the Competition for each Prize is as follows:
a) Content Prize – Entrants must complete the full entry form on the 100% Pure New Zealand Facebook page including uploading a photo or video of a recent activity, experience or place in New Zealand with a caption of a minimum 10 words;
b) Voting Prize – Entrants must vote for one of the photos or videos uploaded on the 100% Pure New Zealand Facebook page. Entrants may also ‘Like’ the 100% Pure New Zealand Facebook page to submit an additional entry for the Voting Prize.
5. How to win: To be eligible to win the Competition entrants must comply with the entry requirements set out in paragraph 4 above. The winner of each Prize will be determined by Tourism New Zealand as follows:
a) Content Prize – the winning entry is the valid entry that has the most votes on the 100% Pure New Zealand Facebook page. In the event that there is a tie in the number of votes between two or more entries, Tourism New Zealand will conduct a random draw between those entries to decide the winner.
b) Voting Prize - the winning entry is the valid entry chosen by Tourism New Zealand by a random draw.
6. Notification of winners: Tourism New Zealand will endeavour to notify the winner of each Prize via email or Facebook message by Wednesday 4 May 2011 (‘Notification Date’). Each winner’s name may be published on www.facebook.com and via any other channel deemed appropriate by the Organisers.
7. Prize Suppliers: All services comprised in the Prizes that are supplied by Air New Zealand are subject to Air New Zealand’s general terms and conditions of carriage. All services comprised in the Prizes that are supplied or arranged by Tourism New Zealand, such as travel insurance, are subject to the standard booking conditions applicable to those services. The providers of any goods and services forming part of any Prize may impose additional terms and conditions in relation to the supply of those goods and services.
8. Scope of the Prize: The Prizes consist solely of the items listed in paragraph 3 above. Frequent Flyer Points on flight travel will not be earned by any Traveller. All other expenses including, without limitation, spending money, meals, alcohol, accommodation, tips, transportation, insurance (including additional travel insurance cover required or requested by any Traveller over and above the standard policy provided as part of the Prize), departure and airport taxes, security taxes, government charges, insurance levies, fuel surcharges, customs/agriculture fees, and passenger facility charges, are the sole responsibility of the relevant Traveller.
9. Travel Documentation: Each Traveller must obtain all necessary travel documentation including passports and visas required to use the Prize, and is responsible for all costs incurred in obtaining such documentation.
10. Travel Dates: All Travellers must depart from the Air New Zealand international departure point nearest to the residence of the winner to Auckland, New Zealand before 31 August 2011. The winner of the Voting Prize and the travel companion nominated by that winner must travel together. The Air New Zealand tickets are subject to flight and seat availability. Please note that Air New Zealand experiences high demand for travel during New Zealand school holidays, between 15 April – 1 May and 16 July – 31 August 2011. If any Traveller is unable to travel in accordance with the above date restrictions, the relevant winner will forfeit the Prize. Flights must be booked by the winner no later than four (4) weeks prior to the departure date. To check Air New Zealand flight times and dates and seat availability please visit www.airnewzealand.com.
11. Entries: The Competition opens on Thursday 24 March 2011 at 6.00pm (New Zealand time) and closes on Thursday 28 April 2011 at 5.00pm (New Zealand time) (‘Closing Date’). Entries must be received by Tourism New Zealand by the Closing Date. Tourism New Zealand assumes no responsibility for any error, omission, interruption, deletion, defect, failure, malfunction, alteration, delay in delivery, operation or transmission, theft, or other circumstance of any kind, which may affect an entry or an entrant’s participation in the Competition. Tourism New Zealand, in its sole discretion, may disqualify any entry that is incomplete, illegible, damaged, mutilated, forged, otherwise tampered with in any way or that has been made by automating or manipulating the entry process, or in any other way that Toursim New Zealand considers to be inappropriate. The Organisers reserve the right
to verify the validity of entries.
12. Eligibility: Only persons eighteen (18) years of age or older may enter this Competition. Employees and immediate family members of employees of the Organisers (or of their respective suppliers, participating agents, distributors, agents, and associated entities) are not eligible to enter.
13. No Payment Necessary: No payment or purchase is necessary to enter this Competition, but any costs associated with obtaining Internet access in order to visit or participate in this Competition www.facebook.com will be the sole responsibility of the respective entrants.
14. Claiming the Prize: Each winner must, within two (2) weeks of the Notification Date, claim
his or her Prize by emailing Kellie Larson at facebook@tnz.govt.nz. Each winner must
prove their identity and provide confirmation of their age. If any winner does not claim their
Prizes (and make all necessary bookings relating to the Prize) within two (2) weeks of the Notification Date, that winner will forfeit the Prize. In such event, Tourism New Zealand will determine a new winning entry in accordance with the process set out in paragraph 5 (except that the original winner’s entry will be void). Tourism New Zealand will then attempt to notify the new winner. The new winner’s name will be notified in accordance with paragraph 6. The new winner must then claim the Prize by emailing Kellie Larson at facebook@tnz.govt.nz. The new winner must prove their identity and provide confirmation of their age and make all necessary bookings relating to the Prize within four (4) weeks of
Tourism New Zealand first attempting to notify the new winner (failing which, the new winner will forfeit the prize, the Competition shall be at an end, and the Prize will remain the property of the respective Organisers).
15. Decisions: Tourism New Zealand’s decisions regarding all aspects of this Competition including, without limitation, decisions regarding the eligibility of entries, the conduct of the Competition, the judging, the interpretation of these Terms and the allocation of the Prize, are final. No correspondence will be entered into. To the maximum extent permitted by law:
a. no decisions of Tourism New Zealand may be challenged on any grounds, including (without limitation), due to any alleged or actual failure of Tourism New Zealand or the judge to act reasonably, in good faith, or fairly; and
b. the decisions of Tourism New Zealand will remain binding and conclusive even if those decisions were allegedly or actually wrong or based on any factual error or based on any unreasonable, irrational, or irrelevant consideration.
16. Cancellation, changes or substitution: Tourism New Zealand reserves the right to cancel this Competition, or to change any condition of this Competition, without notice. The Organisers reserve the right to substitute a Prize or any part of a Prize (due to unavailability or for any other reason) with a different Prize or part of a Prize of equal or greater monetary value.
17. Publicity: By entering into this Competition, the winners, and by using the Prize, the
Travellers:
a. agree to be interviewed and photographed and agree to be available for interviewing, photography and for other public relations and promotional activities associated with this Competition, as requested by the Organisers; and
b. consent to their names, photographs and likenesses being recorded, reproduced, published, copied, communicated and otherwise used by the Organisers for advertising, publicity and promotional purposes in any television programme, video recording, or printed or electronic materials throughout the world, in perpetuity, and
without the need for any compensation other than the Prize.
18. Ownership: All entries (including all copyright and other intellectual property rights that may subsist therein) will become the property of the respective Organisers and may be copied, published, adapted, communicated, and used by the Organisers for any purpose (including, without limitation, future promotional, public relations, and sales development activities) without the need to obtain the permission of, or to compensate, any entrant.
19. Privacy: Personal information provided by each entrant will be stored and used by:
a. the Organisers, for the purposes of conducting the Competition; and
b. a particular Organiser, for additional purposes (such as research, promotion, or
marketing activities to provide entrants with information and promotional material
relating to New Zealand tourism and travel) where that entrant agrees that the Organiser may use his or her personal information for those additional purposes. Personal information will not otherwise be used or disclosed by the Organisers, except as required or permitted by the New Zealand Privacy Act 1993 or by other applicable laws.
An entrant may request access to, or correction of, personal information held by Tourism New Zealand about that entrant by writing to Tourism New Zealand at 147 Victoria Street West, Auckland 1010 or calling Tourism New Zealand on +64 9 914 4780.
20. Warranties: To the maximum extent permitted by law, the Organisers (and their subsidiaries, related companies, associated entities, employees, contractors and agents) disclaim all guarantees, warranties, and representations of any kind (whether express, implied or statutory) in respect of this Competition, the Prize, and the claiming and use of the Prize.
21. Liability: Acceptance and use of any Prize is at the winner’s own risk and at any Traveller’s own risk and is his or her responsibility. To the maximum extent permitted by law, the Organisers (and their subsidiaries, related companies, associated entities, employees, contractors and agents) shall not be liable for any personal injury, loss, damage (whether direct or indirect), cost, or expense howsoever caused (including through negligence or breach of statutory duty) arising out of or in connection with:
a. this Competition, the Prizes, or the claiming or use of the Prizes;
b. the acts or omissions of the Organisers;
c. any act of God, or other event or occurrence beyond the control of the Organisers.
22. Traveller’s agreement: All Travellers must agree to these terms (where applicable to them) as a condition of using any Prize. The winner must procure that any such person, if required by the Organisers, signs a further acknowledgement to give effect to this paragraph 19.
23. Governing Law: This Competition and these Terms shall be governed by New Zealand law and the courts of New Zealand shall have non-exclusive jurisdiction to hear and determine all issues and disputes that may arise in relation to this Competition or these Terms. Entrants submit to the jurisdiction of the New Zealand courts and agree that the New Zealand courts are a convenient forum in which to resolve any issue or dispute concerning this Competition.
Facebook Link
http://www.facebook.com/purenewzealand?sk=app_173331359385337
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